Aug. 12, 2013
has launched K-Cup
compatible single serve coffee cups, adding to its selection of single serve and at-home brewing options. Compatible for use in Keurig
guests can now enjoy the fresh taste of Canada's favourite coffee anytime.
Available in regular and decaf,
new single serve coffee cups feature the restaurant's premium blend coffee made with 100 per cent Arabica beans from several of the world's most renowned coffee growing regions. The single serve coffee cups are available in packs of 14 exclusively at participating
$8.99 to $9.49
"Whether in our restaurants, at home or on the go, we want to make it easy for our guests to enjoy a great tasting cup of
, vice president, marketing, beverages,
. "The launch of our new Tim Hortons Keurig compatible single serve coffee cups, is yet another way we are able to bring our premium blend coffee to our guests and reinforce our coffee leadership in
According to Nielsen*, the Canadian single serve market represents approximately 33 per cent of total roast and ground retail sales dollars and continues to experience strong double digit growth.
"We recognize our guests can't always get to one of our restaurants, but still want a cup of
freshly brewed coffee. With nearly 80 per cent of coffee drinkers consuming coffee at home in the past day
, we are pleased to offer a new way to brew
favourite coffee at home," says McKay.
single serve coffee cups are not licensed by and have no affiliation with Keurig
*Neilsen Markettrack Data,
**Coffee Association of
About Tim Hortons Inc.
is one of the largest publicly-traded restaurant chains in
based on market capitalization, and the largest in
. Operating in the quick service segment of the restaurant industry,
appeals to a broad range of consumer tastes, with a menu that includes premium coffee, espresso-based hot and cold specialty drinks (including lattes, cappuccinos and espresso shots), specialty teas and fruit smoothies, fresh baked goods including our trademark donuts, grilled Panini and classic sandwiches, wraps, soups, prepared foods and other food products. As of
had 4,304 systemwide restaurants, including 3,468 in
, 807 in
the United States
and 29 in the Gulf Cooperation Council. More information about the Company is available at