The 2013 Waste Management Phoenix Open (WMPO) (NYSE: WM) earned Gold Certification from the Council for Responsible Sport for its socially and environmentally responsible efforts in the planning and execution of the tournament. This is the first PGA TOUR tournament to receive such a designation.
The 2013 Waste Management Phoenix Open diverted 100 percent of tournament waste away from landfills and into recycling and composting facilities, as part of the tournament’s Zero Waste Challenge.
In addition, the 2013 Waste Management Phoenix Open earned UL Environment’s landfill waste diversion, or “Zero Waste to Landfill” claim validation. UL Environment, a business unit of UL (Underwriters Laboratories), provides companies with third-party verification of environmental claims. Zero Waste to Landfill is the highest designation of landfill diversion rate classified by UL Environment. Transparent reporting and detailed data proved to the organization that the 2013 Waste Management Phoenix Open achieved a 100 percent landfill diversion rate with 12 percent incineration with energy recovery.
“One hundred percent diversion, Council for Responsible Sport Gold Certification and UL Environment Zero Waste to Landfill validation at the 2013 Waste Management Phoenix Open are accomplishments that Waste Management is extremely proud of and truly illustrate the company’s commitment to sustainability,” said David Aardsma, Waste Management chief sales and marketing officer. “These amazing achievements are truly a team effort, with significant contributions from Waste Management’s sustainability services and operations teams, our tournament host, The Thunderbirds, other tournament vendors and sponsors, and the more than 525,000 fans attending the event who support Waste Management’s Zero Waste Challenge.”"The Waste Management Phoenix Open is by far the biggest and most complex event to have achieved certification from the Council for Responsible Sport," said Executive Director Keith Peters. "To have earned Gold Certification and achieved every credit applied for is a remarkable accomplishment. As you would expect, the Waste Management team had every resource management challenge completely under control, but they excelled in all areas of sustainability -- from purchasing to food to community legacy -- and their communications efforts were educational and inspiring. In terms of environmental and socially responsible event production, the Waste Management Phoenix Open was the total package."