Aug. 6, 2013
GNC Holdings, Inc.
(NYSE: GNC), the nation's largest specialty retailer of health, wellness and sports nutrition products, concluded its
Total Lean™ Challenge and Sweepstakes
, rewarding 13 enthusiastic participants with the share of
in cash and prizes. Grand prize winner
, and 12 other lucky sweepstakes participants each received
in prizes as part of this 12-week challenge designed to help consumers transform their eating and exercise habits for long-term weight management by giving them a practical way to take control of their health.
The Total Lean™ Challenge was a great success, with 2,878 consumers taking the initial challenge, without sweepstakes, that started on
, and 22,657 unique consumers signing up for the Total Lean™ Challenge and Sweepstakes, which started on
. While many did sign up to lose weight alone (from 5 to 75 pounds!), other participants said they wanted to prep for a fitness competition, get in great shape, or were just wanting to live an overall healthier lifestyle.
, Executive Vice President, Chief Merchandising Officer and General Manager for GNC, said, "We were excited to see so many people participated in the Total Lean™ Challenge because we know that every one of them is looking to Live Well and is willing to accept the challenge of achieving a healthier lifestyle."
He added, "We would like to congratulate
as the grand prize winner of the Total Lean™ Challenge and Sweepstakes. At GNC, we understand how difficult it can be to get started on a weight-loss program, and we are proud to support Karen's efforts to Live Well. We encourage everyone to take the Total Lean™ Challenge and see for themselves what happens when you take control of your own health & wellness!"
Although the sweepstakes portion of the Total Lean™ Challenge has ended, consumers can still join the challenge for free! Just go to
and see how this simple plan for living lean can help you lose weight, shape up, and create a healthy daily routine.
The Total Lean Challenge's 12-week lifestyle change program is free and includes:
- Targeted Nutrition, Featuring Scientifically Formulated Lean Shake™ 25
- 12 Weekly Home Workout Regimens
- 12 Weekly Meal Plans Including Recipes
- 12 Weekly Shopping Lists
- Video Instruction From A Certified Personal Trainer
- Online Community Support On GNC's Facebook Page, Twitter and the GNC Blog
Participants can also celebrate their progress or ask for advice through interactive social media options, including viewing LiveWell Blog posts, posting messages on GNC's Facebook page, or tweeting about their experience using #RespectYourself. Participants will also have the opportunity to create their own personal "Me on GNC" success story as part of GNC's new brand campaign, "Respect Yourself," celebrating individuals who enjoy great self-respect by living a healthy lifestyle.