This Day On The Street
Continue to site
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Angie's List Announces Acquisition Of BrightNest In Its Continued Drive To Transform Local Service

INDIANAPOLIS, Aug. 5, 2013 (GLOBE NEWSWIRE) -- Angie's List (Nasdaq:ANGI) today announced the acquisition of online start-up SmartHabitat Inc. ("BrightNest"), calling the move a strategic next step in its drive to transform local service.

"The only way to transform the local services industry is to solve real problems in a bigger, better and new way," said Angie's List Chief Executive Officer Bill Oesterle. "With two million members and more than 18 years in this space, no one has better data on local service providers than Angie's List. BrightNest adds a user-friendly front end and personalized member experience to our marketplace platform which is built on rules, tools and transparency."

It's the latest move to illustrate the company's renewed commitment to user experience. In April, Angie's List promoted marketing director Shelly Towns to VP of Product, a role that formerly did not exist. Over the last 90 days the team has re-architected search and is currently working on a full product redesign.

Angie's List also announced the national rollout of its new communication and scheduling tools. In the second quarter, Angie's List processed more than 116,000 transactions on its marketplace platform. This represents a tiny fraction of the total transactions that flow through Angie's List. "We've been quietly transforming the way local service is transacted, and we are now in a position to scale it. We will put the platform everywhere our members want it to be, including web, mobile and call center," said Oesterle.

In the new marketplace, Angie's List can monitor and evaluate each transaction as it progresses through to completion. "If a transaction gets stuck at any point, we are going to step in and fix it," said Oesterle. "We have the critical mass and the relationships with local service providers that allow us to change service outcomes."

1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
SYM TRADE IT LAST %CHG

Markets

Chart of I:DJI
DOW 16,643.01 -11.76 -0.07%
S&P 500 1,988.87 +1.21 0.06%
NASDAQ 4,828.3250 +15.6170 0.32%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs