This Day On The Street
Continue to site right-arrow
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
Cramer's Action Alerts PLUS - See his portfolio and get alerts BEFORE every trade. Learn more NOW!

Yahoo! Unveils New Fantasy Football App

NEW YORK ( TheStreet) -- "Are you ready for some football?"

Yahoo! (YHOO - Get Report) thinks you are, with the company unveiling the latest version of its fantasy football app recently, touting new features that fantasy football players have been asking for.

Not only can players now change their lineups on the go, you can actually draft from the app. You can " p ick players, set your queue, check results, and chat with other managers," Yahoo! said in an email.

The new app is available on both Apple's (AAPL) iOS and Google's (GOOG) Android operating system

The ability to draft from your app is something that's important, especially as people are increasingly using their smartphones and tablets for fantasy football management. CEO Marissa Mayer has said in the past that Yahoo! is increasingly focused on improving its apps, and fantasy football is one of the most popular apps Yahoo! has. "I really think what you're going to see is that Yahoo!'s products will be releasing with small changes much more frequently and there'll even be what I would call version updates, much more frequently, particularly on mobile and on the website," Mayer said on Yahoo!'s first-quarter earnings call.

Not only is fantasy football a way for football fanatics to spend their Sundays adding more excitement to watching games, it's also a huge business, not only for the leagues, but also for Yahoo! itself. Last season, when the app and Web site went down for hours, a chorus of fans (including myself) were extremely angry, and Yahoo! lost significant amounts of traffic.

The timing of the update couldn't be more perfect for Yahoo!, as the NFL pre-season kicked off last night, with the Dallas Cowboys beating the Miami Dolphins 24-20 in the annual Hall of Fame Game in Canton, OH. Excitement for the season to start is about to reach fever pitch, and Yahoo! is taking advantage of it with this update.

To answer the question from above: it's undoubtedly YES, and Yahoo! stands to benefit.

-- Written by Chris Ciaccia in New York

>Contact by Email.

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Try it NOW
Only $9.95
Try it NOW
14-Days Free
Try it NOW

Check Out Our Best Services for Investors

Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
Try it NOW
Try it NOW
Try it NOW
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
SYM TRADE IT LAST %CHG
YHOO $44.16 0.39%
AAPL $126.39 -1.70%
FB $81.17 0.34%
GOOG $574.64 0.22%
TSLA $200.72 -0.85%

Markets

DOW 18,135.72 +38.82 0.21%
S&P 500 2,101.04 +2.51 0.12%
NASDAQ 4,982.8090 +15.6680 0.32%

Partners Compare Online Brokers

Free Reports

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs