USA Technologies, Inc. (NASDAQ: USAT) (“USAT”), a leader of wireless, cashless payment and M2M telemetry solutions for small-ticket, self-serve retailing industries, Thanks Again, LLC and USAT customer, Canteen, have teamed up to enable travelers using vending machines at the Dallas Fort Worth (DFW) International Airport to participate in the DFW Customer Rewards Program. Travelers participating in the DFW Customer Rewards Program are eligible to earn frequent flyer miles or points for every qualifying purchase made at the DFW Airport, including parking, retail, concessions and now, vending.
To launch the rewards initiative, the local Canteen branch in Dallas worked with USAT to integrate the Thanks Again loyalty tracking with its vending machines at DFW that utilize USAT’s ePort Connect® service, a one-stop shop cashless payment and telemetry offering. ePort Connect was designed to make adoption easy, reliable and scalable for the small-ticket market and enables customers to participate in loyalty programs such as those offered by Thanks Again as well as USAT’s loyalty and prepaid customer offering.
“Thanks Again is proud to partner with DFW and Canteen to offer passengers more of their favorite airline miles or hotel points for credit or debit card purchases made at vending machines throughout the airport,” said Marc Ellis, chief executive officer of Thanks Again, LLC. “The Thanks Again Loyalty Program makes it easy for consumers to grow their existing frequent flyer or hotel point accounts when they choose to make everyday purchases at participating locations. Vending machine purchases, along with shopping, dining, parking, and pet boarding transactions offer passengers numerous opportunities to earn rewards at DFW.”
“USAT made our participation in the DFW Airport Customer Rewards Program very easy," said Marc Boman, president of Canteen's Central Division. “We view our cashless payment platform as a valuable springboard for attracting new business and for providing additional value to our clients and customers through innovation. The Thanks Again program is a great example of an innovative loyalty enhancement made possible with cashless-enabled locations.”