Wendy’s (NASDAQ: WEN) and Dr Pepper Snapple Group (NYSE: DPS) today announced a seven-year agreement that will expand the availability of Dr Pepper® and Diet Dr Pepper in Wendy’s® U.S. restaurants.
Dr Pepper, which was poured at the original Wendy’s when it opened in 1969, is served today at 4,600 Wendy’s restaurants while Diet Dr Pepper is offered at several hundred locations. Through the agreement, all of Wendy’s more than 5,800 U.S. restaurants will have the opportunity to add Dr Pepper and Diet Dr Pepper beginning this year.
“Dr Pepper is a valued partner that not only brings a great-tasting choice our guests crave, but they’ve also supported a cause we hold near and dear -- the Dave Thomas Foundation for Adoption®,” said Craig Bahner, Wendy’s chief marketing officer. “As we continue to innovate our menu with an emphasis on higher quality and great tasting choices, it makes sense that Dr Pepper and Diet Dr Pepper – two of the 10 best-selling soft drinks in the U.S. – can be available to our guests nationwide.”
Scott Johnson, senior vice president of fountain foodservice sales for DPS, said the agreement provides a great opportunity to put the company’s biggest brand in front of more consumers.“Wendy’s is already one of our biggest foodservice customers, and this agreement brings our relationship with them to a new level,” said Johnson. “They have an unmistakable legacy of innovation, quality and flavor. We are thrilled that both Dr Pepper and Diet Dr Pepper can be a part of their menu across the U.S., and we look forward to working with them on new ways to deliver fun and value to their guests.” About The Wendy’s Company The Wendy's Company (NASDAQ: WEN) is the world's third largest quick-service hamburger company. The Wendy's system includes more than 6,500 franchise and Company restaurants in the United States and 26 countries and U.S. territories worldwide. For more information, visit aboutwendys.com or wendys.com. About Dr Pepper Snapple Group Dr Pepper Snapple Group (NYSE: DPS) is a leading producer of flavored beverages in North America and the Caribbean. Our success is fueled by more than 50 brands that are synonymous with refreshment, fun and flavor. We have 6 of the top 10 non-cola soft drinks, and 13 of our 14 leading brands are No. 1 or No. 2 in their flavor categories. In addition to our flagship Dr Pepper and Snapple brands, our portfolio includes 7UP, A&W, Canada Dry, Clamato, Crush, Hawaiian Punch, Mott's, Mr & Mrs T mixers, Peñafiel, Rose's, Schweppes, Squirt and Sunkist soda. To learn more about our iconic brands and Plano, Texas-based company, please visit www.DrPepperSnapple.com. For our latest news and updates, follow us at www.Facebook.com/DrPepperSnapple or www.Twitter.com/DrPepperSnapple.
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