PAL will move the partnership from testing to the development of a global platform that will offer live advertising to all Publicis Groupe clients through the exclusive partnership for the first six months, beginning on the launch date of the partnership, currently anticipated to be Sept. 1.PAL will operate in New York and Paris and will hold a live advertising symposium during 2013 Advertising Week in New York City.
Publicis Groupe And AOL Inc. To Form Strategic Partnership To Deliver Live Internet Advertising On Global Scale
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