Protective Life Corporation (NYSE: PL) today announced that it has launched a new online newsroom on its website, www.protective.com. The newsroom will provide journalists with relevant and updated news and information in a concise, easy-to-navigate format.
“Protective is a dynamic, evolving competitor in the insurance, retirement and asset protection product marketplace,” said Frank Sottosanti, chief marketing officer for Protective. “The new online newsroom allows us to establish a central resource to disseminate ongoing news and information with the media, while also increasing our ability to provide journalists easy access to items to either create or round out a story.”
The service, which can be found at newsroom.protective.com, allows members of the media to have company news and updates sent directly to them via e-mail and RSS feeds. It also includes resources such as news releases, press kit information, executive biographies and multimedia content. There are links to Protective’s online Investor Relations page, and its social media channels on Facebook, Twitter, YouTube and LinkedIn.