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KSS Retail Contracts With AutoZone To Deliver Price And Promotion Optimization

KSS Retail, a dunnhumby company, announced today that it has entered into an expanded client agreement with AutoZone, the nation’s leading retailer and a leading distributor of automotive parts and accessories. AutoZone selected KSS Retail’s PriceStrat® solution to deliver science-based price modeling and promotion optimization across the retailer’s merchandising organization. KSS Retail will work closely with AutoZone to implement its price and promotion strategies within PriceStrat so that the company can improve its customer loyalty.

With more than 5,000 store locations in the U.S., Puerto Rico, Mexico and Brazil, AutoZone recognizes that effective pricing is key to building its competitive advantage. “We put our customers first, and it’s vital that we have not only the products that our customers want, when they want them, but that every item has the right price,” said Bill Hackney, Vice President of Merchandising for AutoZone. “PriceStrat was the only solution with a unified model that included integration of both everyday and promotional pricing. We believe that a data-driven, scientific approach to making decisions about pricing and promotions will contribute to our continued success and our customer-first model,” Hackney said.

“We’re delighted to welcome AutoZone as a client,” said Yael Cosset, CEO of KSS Retail. “Its story illustrates the need for global retailers to move away from rules-based pricing toward a more sophisticated approach that works across multiple dimensions to deliver greater forecast accuracy. I’m pleased that through our initial work with AutoZone we’ve proven that PriceStrat modeling capabilities can help them optimize their pricing and promotional strategy so they are doing what’s best for their customers over the long term.”

About AutoZone

As of May 4, 2013, AutoZone sells auto and light truck parts, chemicals and accessories through 4,767 AutoZone stores in 49 U.S. states plus the District of Columbia and Puerto Rico and 341 stores in Mexico and one store in Brazil for a total store count of 5,109. AutoZone is the leading retailer and a leading distributor of automotive replacement parts and accessories in the United States. Each store carries an extensive product line for cars, sport utility vehicles, vans and light trucks, including new and remanufactured automotive hard parts, maintenance items, accessories, and non-automotive products. Many stores also have a commercial sales program that provides commercial credit and prompt delivery of parts and other products to local, regional and national repair garages, dealers, service stations, and public sector accounts. AutoZone also sells the ALLDATA brand diagnostic and repair software through Additionally, the company sells automotive hard parts, maintenance items, accessories, non-automotive products and subscriptions to the ALLDATAdiy product through, accessories through and commercial customers can make purchases through AutoZone does not derive revenue from automotive repair or installation.

About KSS Retail

KSS Retail, a dunnhumby Company, is the premier global provider of price optimization and shopper insight solutions for the grocery, convenience, chain drug, general and online retail industries. Retailers use KSS Retail software and professional services to better understand their shopper’s needs, and to deliver more effective pricing, promotions and merchandising decisions. KSS Retail clients consistently achieve improved market share, sales and profit growth, and enhanced competitive positioning. Current clients include 7 Eleven, Tesco, O’Reilly Auto Parts, BI-LO, Sonae, Raley’s, United Supermarkets, ABC Fine Wine and Spirits, and many others. For more information, visit

Copyright Business Wire 2010

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