To pay tribute to one of our nation’s most cherished past times – summer grilling – Ball Park ® brand is calling on fans everywhere to show off why their #grillworthy barbecues are “So American.” From grilling up juicy Ball Park hot dogs during a 4 th of July backyard barbecue to wearing red, white and blue with pride while feasting over a patriotic spread of grilled fare, it’s no secret that Americans know a thing or two about how to throw a “So American” barbecue.
Ball Park brand, the maker of America’s number one selling beef hot dog* and Flame Grilled Patties, announced today the launch of its “Pledge Allegiance to the Grill” social contest, a multi-platform program calling on grillmasters everywhere to share photos of their “So American” barbecues – and compete for star-spangled prizes. Building upon the brand’s new national advertising campaign, So American You Can Taste It ™, the contest brings to life the bliss of grilling up a juicy Ball Park hot dog during the summertime months.
“The smoky smell of charcoal… the sizzling sound of a juicy hot dog heating up on the barbecue… the delicious taste of a perfectly grilled dog. At Ball Park brand, we believe that this is our nation at its finest. Through the ‘Pledge Allegiance to the Grill’ contest, we’re shining a light on the men and women – call them every day patriots – who make our nation a better place by feeding their loved ones delicious #grillworthy food,” said Timothy Smith, Vice President of Marketing, Ball Park brand. “We’re calling on fans everywhere to share photos showing why their summertime feasts are ‘So American’ that they make you want to stand up and salute that grilling season is here.”
Beginning today through July 26, fans are encouraged to share a photo everyday showcasing why their barbecue is “So American,” featuring a grilled Ball Park hot dog. Entries into the contest can be submitted via three Ball Park brand social channels including:
- Facebook – "Like" the Ball Park brand on Facebook ( www.facebook.com/ballparkbrand) and enter the photo submission via the “Pledge Allegiance to the Grill” tab
- Twitter – Follow @BallParkBrand on Twitter ( www.twitter.com/BallParkBrand) and tweet the photo submission including @BallParkBrand and the hashtag #grillworthy in the tweet
- Instagram – Post the photo submission on Instagram and include the hashtag #grillworthy and @BallParkBrand in the caption