Popular user-review websites such as Yelp have put diners in the driver’s seat when it comes to identifying restaurant issues. Contributing more than 39 million reviews, “Yelpers” can make or break a restaurant’s reputation, frequently identifying issues with poor service, food quality or cleanliness. To help restaurants maintain a positive online reputation, Cintas Corporation (NASDAQ: CTAS) today released what online reviewers have identified as five of the top dirtiest areas in a restaurant.
“Before dining at a new restaurant, many patrons now go online to read reviews about the restaurant, discover popular dishes or identify hours of operation,” said Ann Nickolas, Senior Director of Foodservice, Cintas. “Reviews citing poor cleanliness in a restaurant can be an instant turn-off for prospective diners and lead to lost business before the patron even steps in the door.”
According to popular online review sites such as Yelp, the top five dirtiest areas in a restaurant include:
1. Floors. One of the first things patrons see when they walk into a restaurant is the floor. According to a recent consumer poll, a dirty floor could lead 68 percent of customers to immediately exit the facility—never to return 1. From dirt and debris to discolored grout lines and carpet stains, several different factors can make a restaurant floor “dirty.”One reviewer of a major restaurant chain located in Chicago reported: “[This restaurant] has the appearance of being clean due to style, but is actually pretty dirty. The floor has crumbs AND dirt all over it, for example.” To combat dirt and stains, implement a floorcare program that focuses on deep cleaning, protecting and maintaining floor surfaces. Whether restaurant floors are covered by carpet or ceramic tiles, a floorcare program that involves these three steps and uses mats to contain dirt will keep surfaces clean over an extended period of time, ensuring that your guests think “clean” when they look down.
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