The Urken siblings teach Cramer about activist apps NEW YORK ( TheStreet) -- There is much more love -- and money -- to go around in today's world, and that's why "Mad Money" Research Director Nicole Urken and TheStreet's Ross Kenneth Urken are with Jim Cramer, helping him keep pace with today's technological advances.
Through a smartphone application called TrevorLive by DoubleDutch, users are able to connect with others who are looking to make charitable donations and participate in events.
When there are Trevor events, the Urkens told Cramer, the app is basically a must-have, giving users the ability to see the leader boards in donations and place bids in silent auctions, among other things.
Not only has it simplified users' ability to donate to and participate in charitable organizations, it also creates a "positive peer pressure," Ross said. You can also see what celebrities and big companies are doing.Like Twitter, users can follow famous people like Ellen DeGeneres, Anderson Cooper and Kathy Griffin, just to name a few. Nicole concluded that the social experience "inspires you to get more involved." -- Written by Bret Kenwell in Petoskey, Mich. . Follow @BretKenwell