NEW YORK, June 27, 2013 /PRNewswire/ -- Weight Watchers International, Inc. (NYSE: WTW) today announced its ongoing initiative to make its websites, mobile applications and print information more accessible and inclusive for its members and subscribers with visual impairments. The efforts were praised by blind community leaders.
Weight Watchers has adopted the Web Content Accessibility Guidelines (WCAG) version 2.0 level AA as its accessibility standard for both web and mobile applications, and has already made substantial enhancements to its websites to meet this standard. Weight Watchers has also strengthened its system for providing Braille, Large Print, and Audio versions of print information to members with visual impairments.
"Ensuring a high level of engagement and convenience for consumers is extremely important to us," said Catherine Ulrich, Senior Vice President of WeightWatchers.com. "From product development to the work of our dedicated Service Providers in meetings rooms, we are committed to supporting all of our members and online subscribers in their weight loss journeys. We hope that our accessibility efforts empower those with visual impairments to better manage their food environment and establish daily routines that can become long-term healthy habits."
Weight Watchers worked with the American Council of the Blind and Weight Watchers members and subscribers with vision loss on its accessibility initiative.Alice Ritchhart, of Georgia, and Lillian Scaife, of California, are blind and love the Weight Watchers program. "We appreciate Weight Watchers' leadership in recognizing the needs of all consumers, including those who have visual impairments. This initiative builds on Weight Watchers' tradition of outstanding customer service," stated Lillian Scaife. "We believe Weight Watchers is the best weight loss program out there, and we are very excited that the online tools and print information will be more available to us as a result of this commitment," said Alice Ritchhart. Kim Charlson, First Vice President of the American Council of the Blind, also praised the company's initiative: "We're thrilled that people with visual impairments will be able to take greater advantage of the wonderful tools and information that Weight Watchers offers. Like sighted people, people who are blind want to stay fit, be healthy and lose weight. Thank you Weight Watchers for recognizing the needs of your blind members." Weight Watchers has already begun making accessibility improvements, and will continue doing so in the future. Information about the initiative can be found on the Weight Watchers website at http://www.weightwatchers.com/accessibility. About the Web Content Accessibility Guidelines (WCAG)
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