This Day On The Street
Continue to site right-arrow
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
Stocks Under $10 with 50-100% upside potential - 14 days FREE!

Warrior Carry Will Challenge Mudders To Work With Partners To Weave Through A Series Of 12 Walls While Carrying Their Partner On Their Back. (Photo: Business Wire)

Stocks in this article: PFE

Pfizer Consumer Healthcare (NYSE: PFE) announces today that Advil® is the Official Pain Reliever of Tough Mudder® as part of the Advil ® Relief in Action campaign that celebrates volunteers who don’t let pain get in the way of providing relief to others.

One of 12 walls that make up the redesigned Warrior Carry obstacle, an Advil® Relief in Action and W ...

One of 12 walls that make up the redesigned Warrior Carry obstacle, an Advil® Relief in Action and Wounded Warrior Project® co-branded obstacle. (Photo: Business Wire)

There’s no doubt that completing a 10-12 mile obstacle course leads to muscle aches and pains that Advil ® can help relieve, but this partnership goes deeper. Both Advil ® and Tough Mudder® are supporters of Wounded Warrior Project® (WWP), and this commitment to a cause that assists injured service members and veterans of our armed forces- the ultimate volunteers- is exactly what the Advil ® Relief in Action program embodies. Tough Mudder® participants, spectators and volunteers can share how they see Relief in Action on Twitter and Instagram by sharing inspiring photos with the hashtag #ReliefinAction.

The Advil® and Tough Mudder® partnership kicks off on the weekend of June 29 at the Tough Mudder® Michigan event, where Mudders will face challenges including the redesigned Warrior Carry, an Advil® Relief in Action and WWP co-branded obstacle. Warrior Carry will challenge Mudders to work with partners to weave through a series of 12 walls while carrying their partner on their back, embodying the spirit of camaraderie and volunteerism that Tough Mudder®, Relief in Action and WWP represent. To further support volunteers who don’t let pain stop them from helping others, Advil® is donating a portion 1 of the price of participating Advil ® bottles to WWP and Habitat for Humanity International.

“Everyone knows that Advil® is tough on pain. And, Mudders know pain. But there’s more to the Mudder spirit than mud, sweat and tears. There’s a spirit of teamwork and volunteerism, and that’s why Tough Mudder® is a natural partner for Advil® and the Advil® Relief in Action program,” said Brian Groves, Chief Marketing Officer at Pfizer Consumer Healthcare. “By honoring this spirit of volunteerism and the desire to help others even when it hurts, Advil® Relief in Action is doing its part to recognize and support the missions of Tough Mudder® and WWP.”

1 of 3

Select the service that is right for you!

Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!


DOW 18,053.71 +23.50 0.13%
S&P 500 2,088.77 +6.89 0.33%
NASDAQ 4,806.8590 +33.3870 0.70%

Brokerage Partners

Rates from

  • Mortgage
  • Credit Cards
  • Auto

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs