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Angie's List Review Handling Process Certified Again

INDIANAPOLIS, June 26, 2013 (GLOBE NEWSWIRE) -- Angie's List (Nasdaq:ANGI) consumer reviews on local service companies and professions have been certified again as a fair, impartial and trustworthy resource.

Angie's List provides consumer reviews on local service providers ranging from roofers and contractors, to doctors, and dentists using guidelines that have been in place since 1995 but have grown in sophistication and strictness since the company's launch.

BPA Worldwide, an international auditing firm, examined the information Angie's List members submitted in 2012 about service they received from local service professionals.

In its opinion letter, BPA referenced that Angie's List had expanded its information gathering via mobile apps, but found no reason for the company to modify its process for recording and publishing service provider reviews, which covers all reviews, regardless of their origination.

"We found no variation in the processing or handling of member feedback for all service providers," BPA said in its opinion letter. "In addition, the audit reviewed and tested the controls in place by Angie's List to protect the reports and ratings against the risk of influence by employees with an interest in advertiser performance."

Angie's List seeks the annual, independent audit as a check against the company's internal accountability procedures, which include both technological and human investigation.

Members must follow an agreement to give truthful accounts of their own experience and companies cannot grade themselves or their competitors on Angie's List. Companies that earn and can maintain high grades from members are eligible to advertise their services, but must offer discounts to Angie's List members.

"The measures we have in place to ensure accountability start with a prohibition on anonymous reviews," said Angie's List Founder Angie Hicks. "Our accountability process requires investment and focus but it's what sets us apart, and we're committed to it."

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