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MIDFLORIDA Credit Union Selects DNA From Fiserv

Fiserv, Inc. (NASDAQ: FISV), a leading global provider of financial services technology solutions, today announced that MIDFLORIDA Credit Union, based in Lakeland, Fla. with assets over $1.9 billion, has selected the DNA™ account processing platform from Open Solutions, now part of Fiserv, to gain greater visibility into its 195,000 member relationships. Leaders of MIDFLORIDA Credit Union based their decision on the platform’s member-centric design, scalability and easy integration with their new and existing Fiserv solutions.

“With our expansion over the past several years, both organic and via merger, we require an account processing platform that can scale with our growth ambitions while deepening our ability to provide exceptional personal service. We’ve found the solution with DNA,” said Steve Moseley, executive vice president, MIDFLORIDA. “DNA will give us a 360 degree view of our member relationships while its open architecture will allow us to streamline the delivery of cutting-edge Fiserv solutions.”

Recognized by industry leading analysts for its best-in-class technology, user experience and breadth of functionality, DNA from Fiserv is the first open, relationship-centered core banking platform built for global collaboration. DNA is a 24/7 continuous, real-time platform that employs a relational data model designed around the person, not the transaction, so MIDFLORIDA staff can securely analyze their retail and small business member relationships by person, product or account. DNA provides a scalable infrastructure that will enable MIDFLORIDA to grow rapidly without sacrificing efficiency or service excellence.

“DNA will help MIDFLORIDA roll out new products quickly and easily with the personalized service its members expect,” said Steve Cameron, president, Open Solutions Division, Fiserv. “MIDFLORIDA can realize efficiency and automation gains from the platform and solutions from Fiserv, as well as custom built applications developed by other banks and credit unions collaborating on the DNA platform. It’s this flexible foundation and comprehensive solution set that keeps attracting forward-thinking banks and credit unions to DNA.”

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