This Day On The Street
Continue to site right-arrow
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
TheStreet Open House

Turkcell And BeST's Success Recognized With Three Loyalty Awards In London

Stocks in this article: TKC

ISTANBUL, June 21, 2013 /PRNewswire/ --

Turkcell (NYSE: TKC, ISE: TCELL), the leading technology and communication company in Turkey continues to set examples with its innovative solutions for the global arena. Recently, the most successful and innovative loyalty programs of Europe, the Middle East and Africa were determined at the 2013 Loyalty World Awards. Turkcell received two awards for its unique 'Gnctrkcll' youth club representatives, and for its successful execution of the 'Gencaver' program in Turkey. It was also deemed worthy to receive an award for excellent collaboration with BeST, its subsidiary in Belarus, with the loyalty program "my life".

     (Photo: )

     (Logo: )

Turkcell has made a commitment to providing services that improve its customer's lives, having greatly contributed to taking Turkey's reputation in technology and services to a higher level through the awards it has received over the years. At the Loyalty World Awards of 2013, Turkcell made it to the finals with nine of its projects. And while the 'Gnctrkcll representatives' program received the "Best Use of Social Media to Enhance Loyalty" award; 'Gencaver' picked up the "Best Customer Service in a Loyalty Program " award. Meanwhile the 'my life' project of Turkcell's Belarus subsidiary BeST, was chosen as the "Central and   Eastern Europe 's Best Loyalty Program".

The Loyalty World Awards, which included awards from 24 different categories, received hundreds of applications throughout Europe, the Middle East and Africa. Twenty countries competed with 200 different projects, while Turkcell made it to the finals with nine of its projects,  the 'Gencaver' programs carried out by 'Gnctrkcll's' young representatives came in as  finalists in three categories. Turkcell's subsidiary BeST in Belarus won first place at an international ceremony for the first time. 'My life' is an adaptation of 'Gnctrkcll', which is Turkcell's loyalty program aimed at youngsters. The program offers youth such benefits as free movie tickets, discounts at restaurants, and more.

At the ceremony that took place in London, Turkcell Chief Consumer Marketing Officer  Burak Sevilengul received the award, noting that the Loyalty Awards brought together the best programs that work to provide the most benefits for customers. Sevilengul continued by saying: "Turkcell not only serves to present its customers with a high quality mobile Internet service that is comparable to the best of its kind in the world, but also works hard to take Turkey to the next level in terms of service quality. The representative system that we implemented last year via 'Gnctrkcll' allowed the expectations and demands of youngsters to be directly conveyed. We have concentrated particularly on youth projects this year, passing our insights to our subsidiary BeST, and through the joint efforts have received yet another award. It is our honor to have successfully represented Turkey at such a significant award ceremony and return with prestigious awards."


1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Jim Cramer and Stephanie Link reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

Jim Cramer's protégé, David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
Try it NOW
Try it NOW
Try it NOW

Check Out Our Best Services for Investors

Dividend Stock Advisor

Jim Cramer's protégé, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
Try it NOW
Try it NOW
Try it NOW
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!


DOW 17,164.95 -251.90 -1.45%
S&P 500 1,994.99 -26.26 -1.30%
NASDAQ 4,635.24 -48.1670 -1.03%

Partners Compare Online Brokers

Free Reports

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs