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TheStreet Open House

Virtual Racing(TM) NASCAR(R) Will Make Its Mississippi Debut At The Golden Nugget Biloxi June 21-22. (Photo: Business Wire)

Stocks in this article: BYI

Bally Technologies, Inc. (NYSE: BYI), a leader in slots, video machines, casino-management, interactive applications, and networked and server-based systems for the global gaming industry, today announced Virtual Racing™ NASCAR® will make its Mississippi debut at the Golden Nugget Biloxi June 21-22.

Virtual Racing(TM) NASCAR(R) will make its Mississippi debut at the Golden Nugget Biloxi June 21-22. ...

Virtual Racing(TM) NASCAR(R) will make its Mississippi debut at the Golden Nugget Biloxi June 21-22. (Photo: Business Wire)

Bally’s Elite Bonusing Suite™ Virtual Racing promotional tool has already been a huge hit creating floor-wide excitement on casino floors across America, driving coin-in, carded play, new players’ club signups, and tremendous excitement. Now – for the first time in Mississippi – Virtual Racing will feature a NASCAR-themed car racing promotion that lets players at any slot machine on the casino floor actually choose their favorite driver and cheer him across the finish line.

Players will select one of eight famous NASCAR drivers: Clint Bowyer, Dale Earnhardt Jr., Jeff Gordon, Kevin Harvick, Jimmie Johnson, Matt Kenseth, Mark Martin, or Martin Truex Jr. from the touch-screen on the iVIEW™ or iVIEW Display Manager (DM) player-user-interface on each of Golden Nugget Atlantic City’s slot or video-poker machines.

Qualified players who select the winning driver will split a guaranteed prize pool of $10,000 in bonus credits daily during the promotion.

The Golden Nugget Biloxi will host daily races each hour from 2-6 p.m. The virtual-racing events are available on all of the casino’s gaming machines – without interrupting game play.

“Players will experience the excitement of Virtual Racing NASCAR for the first time in Mississippi at our property,” said Golden Nugget Biloxi Director of Marketing Melissa Radovich. “It’s going to be a great few days for our players as they compete to win while enjoying the thrill of America’s no. 1 spectator sport. This is the type of fun-filled event that truly sets us apart from the competition and rewards our loyal guests.”

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