"Strategically, the acquisition will provide us with immediate access to Orchard's high density, prime locations in attractive markets in California, where Lowe's is currently underpenetrated, and will enable us to participate more fully in California's economic recovery."I'm inclined to agree with Niblock. Plus, this move should help Lowe's reach a different type of customer, the type who prefers a more "intimate" experience. I believe that this is one of the reasons why Lowe's plans to have Orchard operate as a separate, standalone business.
Lowe's Looks to Improve, Picks Orchard
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