New 2013 incentives for expansion, remodels and relocation also are available for a limited time only to existing Baskin-Robbins franchisees who are certified to grow and meet expansion qualification criteria. Over the course of the next two and a half years, over 300 new and remodeled franchise locations are expected to debut the new U.S. store design, which celebrates the brand's heritage and incorporates modern visual elements.The new design is built around five core elements, including a newly designed menu board system with an LCD screen; eye-catching ice cream "supergraphic" artwork; a wall that highlights the brand's legacy of flavors; an updated brand logo; and whimsical pink spoon accents, including spoon-shaped door handles.
Baskin-Robbins Launches Major Development Incentives For 2013
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