WASHINGTON, June 17, 2013 /PRNewswire/ -- Content marketing platform Speakerfile announced today they are undergoing a major rebrand and changing their name to ExpertFile. CEO Peter Evans notes that the company has grown beyond a platform for speakers and event organizers, now making it possible for experts in all industries to connect with business prospects, conference organizers and media.
"In working with thousands of experts and Fortune500 organizations, we are discovering a major unmet need among even the largest of enterprise customers," said CEO and Co-Founder, Peter Evans. "Our move to ExpertFile is a natural evolution to a full enterprise platform that helps organizations promote and manage their expert content — to build visibility and authority in their industries without the complexity and drama of building custom applications."
With thousands of business users now on the platform, as well as leading corporations and industry associations, the ExpertFile brand better connects to the needs of these organizations. The company currently serves clients in a range of industries, including organizations such as Deloitte, Constant Contact, Cleveland Clinic, ADP, Dentons Law, BlackBerry and the Word of Mouth Marketing Association (WOMMA). With the launch of ExpertFile, the company offers a single content marketing platform where organizations can create rich-media profiles for their experts that lead to better first impressions, higher quality connections, and valuable conversations.The ExpertFile platform provides a fully-hosted SaaS software solution that enables organizations to bring together all their content assets to quickly create an online expert center. These expert profiles are search engine optimized and specially designed for use by reporters, other members of the media, conference producers, and business prospects. As part of this rebrand, several social accounts and web properties have also changed. You can connect with ExpertFile in the following ways: