"Ford has launched 60 new technologies the past few years and they are helping attract many new customers in important markets such as the coasts," says Raj Nair, group vice president, global product development. "SYNC and MyFord Touch are key parts of our innovation strategy, and not only bring more new customers to our brand, but help deliver higher satisfaction with overall vehicle quality."Ford vehicles with MyFord Touch are helping improve perceptions as customers who own vehicles with the system are more satisfied with overall vehicle quality compared to those who don't have the technology. The Ford F-150 with MyFord Touch has the highest rate of quality satisfaction across the Ford lineup, at 86 percent.
SYNC And MyFord Touch Sold On 79 Percent Of New Ford Vehicles, New Technology Drives Quality Satisfaction
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