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Louis The Grillmaster (Photo: Business Wire)

Stocks in this article: YUM

As one of the stars of KFC’s current TV commercial says, “There’s something about a man who knows his way around a grill.” Now, grillers can show off their skills for a chance to win prizes in KFC’s 2013 Grillmaster Challenge Contest.

Louis the Grillmaster (Photo: Business Wire)

Louis the Grillmaster (Photo: Business Wire)

Five winners who have smoking hot skills behind the grill will enjoy a catered Kentucky Grilled Chicken® family picnic to celebrate July 4, as well as being inducted into the KFC Grillmaster Hall of Fame on The five expert grillers will also receive the Ultimate Grillmaster Accessory Kit, which includes a personalized apron and barbecue tools worthy of a Grillmaster.

“Father’s Day is just around the corner and KFC wants to recognize those dads – or moms – whose Grillmaster skills make every summer barbecue the biggest event on the block,” said Jason Marker, Chief Marketing Officer for KFC U.S. “We look forward to inducting five winners into our Grillmaster Hall of Fame and rewarding them with a fully catered Kentucky Grilled Chicken picnic to celebrate July 4. We’re calling it ‘Independence-from-the-Backyard-Grill Day.’”

For wannabe Grillmasters who need to take a break from the grill, KFC is featuring a Kentucky Grilled Chicken Deal for just $3.99 plus tax (for a limited time at participating locations). The meal includes two pieces of KFC’s grilled chicken – freshly prepared and slow grilled to juicy perfection – one side item and a biscuit.

Also available is a 10-piece mixed bucket which includes six pieces of Kentucky Grilled Chicken and four pieces of KFC’s wildly popular Original Recipe® Boneless for just $14.99 plus tax (for a limited time at participating locations).

KFC’s TV commercial for Kentucky Grilled Chicken makes a star of “Louis,” who dazzles attendees at his barbecue with the fall-off-the-bone taste of his grilled chicken. As a fan of Louis’ chicken declares, “It’s like he’s some kind of Grillmaster.” It is revealed that Louis is actually serving Kentucky Grilled Chicken – so good his guests think he grilled it.

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