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Xerox Corporation (XRX): Today's Featured Consumer Durables Laggard

Editor's Note: TheStreet ratings do not represent the views of TheStreet's staff or its contributors. Ratings are established by computer based on metrics for performance (which includes growth, stock performance, efficiency and valuation) and risk (volatility and solvency). Companies with poor cash flow or high debt levels tend to earn lower ratings in our model

Xerox Corporation ( XRX) pushed the Consumer Durables industry lower today making it today's featured Consumer Durables laggard. The industry as a whole closed the day up 0.1%. By the end of trading, Xerox Corporation fell $0.11 (-1.2%) to $9.10 on light volume. Throughout the day, 6,059,784 shares of Xerox Corporation exchanged hands as compared to its average daily volume of 8,898,300 shares. The stock ranged in price between $9.06-$9.21 after having opened the day at $9.08 as compared to the previous trading day's close of $9.21. Other companies within the Consumer Durables industry that declined today were: Global-Tech Advanced Innovations ( GAI), down 9.0%, Furniture Brands International ( FBN), down 8.0%, Appliance Recycling Centers Of America ( ARCI), down 5.4% and Mattress Firm ( MFRM), down 5.4%.

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Xerox Corporation provides business process and document management services worldwide. Xerox Corporation has a market cap of $11.3 billion and is part of the technology sector. The company has a P/E ratio of 10.0, below the S&P 500 P/E ratio of 17.7. Shares are up 34.5% year to date as of the close of trading on Monday. Currently there are 5 analysts that rate Xerox Corporation a buy, 1 analyst rates it a sell, and 2 rate it a hold.

TheStreet Ratings rates Xerox Corporation as a buy. The company's strengths can be seen in multiple areas, such as its increase in net income, attractive valuation levels, notable return on equity, increase in stock price during the past year and growth in earnings per share. We feel these strengths outweigh the fact that the company shows weak operating cash flow.

On the positive front, SGOCO Group ( SGOC), down 67.9%, Virco Manufacturing Corporation ( VIRC), down 5.8%, Nautilus Group ( NLS), down 3.9% and Kid Brands ( KID), down 3.9%.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the consumer durables industry could consider Consumer Discretionary Sel Sec SPDR ( XLY) while those bearish on the consumer durables industry could consider ProShares Ultra Sht Consumer Goods ( SZK).

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