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TheStreet Open House

Rovi Entertainment Unbound Technologies Selected For Demonstration At The Cable Show's Imagine Park And The Observatory

SANTA CLARA, Calif. and WASHINGTON, June 10, 2013 (GLOBE NEWSWIRE) -- (The Cable Show 2013) — Rovi Corporation (Nasdaq:ROVI), driving digital entertainment innovation, will demonstrate at The Cable Show's two marquee pavilions, Imagine Park and The Observatory, its newest technologies for the discovery, delivery and display of digital entertainment — Entertainment Unbound. Representing the fusion of the different products and technologies available from Rovi's portfolio, the Entertainment Unbound concept builds upon today's TV Everywhere deployments and centers around creating a more cohesive and personalized ecosystem for enjoying entertainment. By growing its offerings to incorporate a more streamlined way for subscribers to enjoy entertainment, cable TV operators will be able to drive up the value of their services and align their brand with the delivery of a holistic, cutting-edge entertainment environment.

Entertainment Unbound was selected as a part of this year's Imagine Park, described as The Cable Show's live portal for killer concepts, major breakthroughs and audacious ideas that are about to take digital living to entirely new places. Entertainment Unbound will also be on display at The Observatory, located directly across from Imagine Park, where visitors can immerse themselves in a multimedia experience that shows how bold new user interfaces are transporting cable customers to a new world of discovery.

"The cable industry is making great strides toward enabling consumers to have access to and enjoy video entertainment on the new category of mobile and tablet devices, now a distinct piece of the home entertainment landscape," said Bob Shallow, senior vice president, sales and marketing, Rovi Corporation. "We believe the major drive of the next entertainment experience will be personalization, backed by the ability to deliver recommendations that make sense based on the context and situation. We're using our technologies to build out what this experience would look like."

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