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Francesca's Reports First Fiscal Quarter 2013 Financial Results

For the full year ending February 1, 2014, net sales are expected to be in the range of $365.0 million to $370.0 million assuming a 4% to 5% increase in comparable sales including direct-to-consumer and the opening of 85 new boutiques. Adjusted diluted earnings per share are expected to be in the range of $1.27 to $1.30. This is an increase of 22% to 25% over the 52- week prior year adjusted diluted earnings per share of $1.04 which excludes $0.5 million net of tax charge related to a secondary equity offering, $0.2 million net of tax charge related to stock option acceleration, $0.2 million net of tax charge related to the relocation of our headquarters and distribution facilities, and an approximate $0.03 of diluted earnings per share impact from the 53 rd week. The number of diluted average shares outstanding is expected to be 44.9 million for both the second quarter and full year. The effective tax rate is estimated to be 39.3% for the second quarter and the full year. Capital expenditures are planned in a range of $22.0 to $25.0 million.

Conference Call Information

A conference call to discuss first quarter 2013 results is scheduled for June 5, 2013, at 4:30 p.m. EDT. A live web cast of the conference call will be available in the investor relations section of the Company's website, www.francescas.com . In addition, a replay of the call will be available after the call and remain available until July 5, 2013. To access the telephone replay, listeners should dial (877) 870-5176. The access code for the replay is 5635323. A replay of the web cast will also be available shortly after the call and will remain on the website for ninety days.

SEC Regulation G — Non-GAAP Information

This press release includes non-GAAP adjusted selling, general and administrative expenses, adjusted income from operations, adjusted net income and adjusted diluted earnings per share, each a non-GAAP financial measure. We have reconciled these non-GAAP financial measures with the most directly comparable GAAP financial measures in the text above. We believe that these non-GAAP financial measures not only provide our management with comparable financial data for internal financial analysis but also provide meaningful supplemental information to investors. Specifically, these non-GAAP financial measures allow investors to better understand the performance of our business and facilitate a meaningful evaluation of our quarterly and fiscal year 2013 diluted earnings per share and actual results on a comparable basis with our quarterly and fiscal year 2012 results. These non-GAAP measures should be considered a supplement to, and not as a substitute for, or superior to, financial measures calculated in accordance with GAAP.

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