But Morgan cautioned that Krispy Kreme won't be delivering 11% growth every quarter, although he expects 4% to 6% growth is attainable. He said the company is trying new ways to bring customers in at different times of day and its specialty coffees are performing very well. International sales are another strong point for Krispy Kreme, said Morgan.
Finally, when asked how the company sees itself in a world that is becoming increasingly health-oriented, Morgan said he views Krispy Kreme as a treat, an indulgence that can be enjoyed in moderation. There's more to life than just physical health, he said, and donuts clearly increase one's emotional health.
Cramer said he continues to be a believer in Krispy Kreme's turnaround and growth efforts.
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