MIDDLETOWN, R.I., June 5, 2013 (GLOBE NEWSWIRE) -- In a new effort to position its market-leading mini-VSAT Broadband sm service as the maritime industry's premier content delivery platform, KVH Industries, Inc., (Nasdaq:KVHI) is implementing a detailed four-part strategy that will bring a variety of economical and convenient content services to mariners for the first time. Martin Kits van Heyningen, President and CEO of KVH Industries, will present details of the plan at the Digital Ship Maritime CIO Forum today. Mr. Kits van Heyningen and a team of KVH representatives will be available to discuss the solution at the Nor-Shipping show in Oslo, Norway, this week.
"There's really not a lot of serious debate about the tremendous value of digital charts, high resolution weather data, e-learning programs, or even news, sports, music, and movies onboard ships," said Mr. Kits van Heyningen. "The concern of fleet IT managers is the high cost of transmitting this data over satellite links, especially when using the services of legacy L-band providers. It's been so expensive, in fact, that most large files are recorded on DVDs and physically mailed to ports to await a ship's arrival so they may be manually brought onboard and loaded onto the vessel's network. This is a slow, expensive, unreliable way to deliver data and it can't possibly keep up with the booming use of IP-enabled devices and the need for improved data to meet new environmental, training, and labor regulations. Our strategy is to create an economical way to deliver the data our customers want and need onboard their vessels."
KVH recognizes that many of the large files needed onboard vessels are not unique, proprietary data files, but common content used by many different customers, like electronic charts, weather forecasts, training courses, digital newspapers, television news and sports clips, music, and movies. In the past, when these large files were transmitted individually to ships, the satellite service costs were too prohibitive to be practical. Even so-called "all you can eat" services usually had fair use policies limiting or blocking transmission of large files. KVH's goal was to introduce a new, more economical way to deliver content to vessels "over the top" of its mini-VSAT Broadband network. The new solution accomplishes this goal by taking advantage of additional network capacity via advanced multicasting technology.