May 29, 2013
, the single-serve home brewing system,
is cooling consumers down this summer with its new seasonal flavor offering of Sweet Black Iced Tea.
Sweet Black Iced Tea will be available in June in select retail stores and online at tassimodirect.com. Sweet Black Iced Tea is the newest addition to the
line of products and enhances the growing assortment of
single-serve beverage options.
"In addition to the wide coffee and espresso offerings in the
portfolio, we're thrilled to bring this delicious iced tea to our consumers," said
, Brand Manager for Tassimo at Kraft Foods. "Sweet Black Iced Tea enhances the robust line of beverages available for enjoyment with a
machine. Sweet black tea was crafted to be enjoyed over ice with lemon all summer long!"
home brewing system offers an extensive variety of specialty beverages, and is the only system to employ bar code technology that measures the exact time, temperature and amount of water necessary to make each beverage delicious and refreshing. For Iced Tea beverages, the tea is "heat extracted" to precisely deliver outstanding flavor when brewed over ice.
Consumers can enjoy the new
Sweet Black Iced Tea
and at select retailers. Suggested retail price is
for a sixteen-count pack.
Home Brewing System freshly brews a wide variety of hot and cold beverages, including coffees, lattes, cappuccinos, teas and hot chocolate. The
system has two key components: the
brewing machine and proprietary
. Through the
barcode technology, developed and designed by Kraft Foods, the Bosch machine's microprocessor reads the bar code printed on the
label and automatically calculates the correct water amount, temperature and brewing time. A
contains precisely measured amounts of ground coffee, espresso, tea, chocolate syrup or real milk creamer from distinct brands, including
Milka, Tim Hortons, Jacobs, Carte Noire
. The internal components of the
are uniquely tailored to each product type and guide the flow through the
machine. This ensures that each cup is brewed to the highest standard of quality, with just the touch of a button. Most beverages are ready in about one minute. Visit
ABOUT KRAFT FOODS GROUP
Kraft Foods Group, Inc. (NASDAQ: KRFT) is one of
's largest consumer packaged food and beverage companies, with annual revenues of more than
. With the spirit of a startup and the soul of a powerhouse, Kraft has an unrivaled portfolio of products in the beverages, cheese, refrigerated meals and grocery categories. Its iconic brands include
Kraft's 23,000 employees in the U.S. and
have a passion for making the foods and beverages people love. Kraft is a member of the Standard & Poor's 500 and the NASDAQ-100 indices. For more information, visit