This Day On The Street
Continue to site right-arrow
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
Cramer's Action Alerts PLUS - See his portfolio and get alerts BEFORE every trade. Learn more NOW!

Palms Casino Resort Debuts Completely Redesigned Palms.com Website, May 23

LAS VEGAS, May 23, 2013 /PRNewswire/ -- Palms Casino Resort launches its completely transformed, visually striking website, Palms.com, on Thursday, May 23, in conjunction with its property-wide $50 million renovation. The new website serves as a digital representation of the reenergized and reimagined Palms, and provides guests with an easy to use, interactive and visually immersive online Palms experience.

To view the multimedia assets associated with this release, please click: http://www.multivu.com/mnr/61810-palms-casino-resort-launches-new-website-palms-com-may-23 

(Photo: http://photos.prnewswire.com/prnh/20130523/MM18860)

"Palms is expanding our guest experience beyond the physical realm and into the digital one," said Joseph A. Magliarditi, President of Palms. "The website is designed with the consumer in mind and serves as an engaging tool where guests can book their stays with ease, submit immediate feedback, and follow Palms' events in real-time.  With the all-new Palms.com, we have elevated the experience from the minute you log on."

The entire website has been redesigned with a heavy emphasis on visuals, creating an intuitive digital sphere.  The use of dominant imagery and the sophisticated feel reflects the elevated in-person Palms experience.  

Updates to the website include:

  • A responsive design principle, which makes the website adaptable to all electronic devices.  This permits guests to access the website on a desktop, laptop, tablet and mobile phone in a completely adaptable version of the full site.
  • Easy access to booking, which is available to guests through a highly visible module throughout the site.  This efficient update streamlines the interaction process for all future guests.  
  • Strong social elements, which are fully embedded within the website, will offer guests access to specific reviews on rooms, restaurants and events.  Social content like videos and photos will be updated in real time, keeping all guests engaged and informed.
  • A new modular layout, which allows consumers to navigate the website efficiently. Content is driven by visuals and organized in an intuitive and consistent manner, so guests are easily and quickly immersed into the Palms experience. The layout is designed with guests' needs in mind and the most important guest information is placed on the top, most accessible areas of the website.

The design and implementation of the new digital experience was a collaboration with SapientNitro (NASDAQ: SAPE), an agency valued for its leading work in digital engagements, brand communications and omni-channel commerce.

1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Try it NOW
Only $9.95
Try it NOW
14-Days Free
Try it NOW

Check Out Our Best Services for Investors

Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
Try it NOW
Try it NOW
Try it NOW
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
SYM TRADE IT LAST %CHG

Markets

DOW 18,132.70 -81.72 -0.45%
S&P 500 2,104.50 -6.24 -0.30%
NASDAQ 4,963.5270 -24.3630 -0.49%

Partners Compare Online Brokers

Free Reports

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs