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Avon Products Inc (AVP): Today's Featured Consumer Non-Durables Laggard

Editor's Note: TheStreet ratings do not represent the views of TheStreet's staff or its contributors. Ratings are established by computer based on metrics for performance (which includes growth, stock performance, efficiency and valuation) and risk (volatility and solvency). Companies with poor cash flow or high debt levels tend to earn lower ratings in our model

Avon Products ( AVP) pushed the Consumer Non-Durables industry lower today making it today's featured Consumer Non-Durables laggard. The industry as a whole closed the day up 0.1%. By the end of trading, Avon Products fell $0.25 (-1.0%) to $23.95 on light volume. Throughout the day, 2,729,168 shares of Avon Products exchanged hands as compared to its average daily volume of 3,951,400 shares. The stock ranged in price between $23.92-$24.43 after having opened the day at $24.24 as compared to the previous trading day's close of $24.20. Other companies within the Consumer Non-Durables industry that declined today were: Joe's Jeans ( JOEZ), down 6.9%, Ever-Glory International Group ( EVK), down 5.6%, Mercer International ( MERC), down 5.1% and Mannatech ( MTEX), down 5.0%.

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Avon Products, Inc. manufactures and markets beauty and related products. Avon Products has a market cap of $10.4 billion and is part of the consumer goods sector. Shares are up 68.5% year to date as of the close of trading on Monday. Currently there are 4 analysts that rate Avon Products a buy, no analysts rate it a sell, and 8 rate it a hold.

TheStreet Ratings rates Avon Products as a hold. The company's strengths can be seen in multiple areas, such as its expanding profit margins and solid stock price performance. However, as a counter to these strengths, we also find weaknesses including deteriorating net income, generally higher debt management risk and disappointing return on equity.

On the positive front, Wausau Paper Corporation ( WPP), down 8.0%, Tufco Technologies ( TFCO), down 7.0%, Summer Infant ( SUMR), down 6.0% and Forward Industries ( FORD), down 3.6% , were all gainers within the consumer non-durables industry with Ralph Lauren ( RL) being today's featured consumer non-durables industry leader.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the consumer non-durables industry could consider Consumer Staples Select Sector SPDR ( XLP) while those bearish on the consumer non-durables industry could consider ProShares Ultra Sht Consumer Goods ( SZK).

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