ABOUT THE SPEAKERS Bert and John Jacobs Bert and John Jacobs are co-founders and Chief Executive Optimist and Chief Creative Optimist, respectively, of The Life is good Company. Jake, Life is good's iconic hero with the contagious smile, teaches men, women and kids that optimism is fun, healthy, and empowering.In 1989 the Jacobs brothers designed their first T-shirts. They began selling their designs on the streets of Boston out of an old van at colleges and fairs along the East Coast of the United States. In 1994, following a not-so-successful road trip and a combined sum of just $78 in the bank, they returned to Boston, unsure of the future of their business. After gathering friends at their apartment to share stories and ask for comments on their new drawings and sayings, one image received considerable favorable attention: the beret-wearing, smiling stick figure and the phrase "Life is good." The brothers named the character Jake and printed up 48 shirts. At a street fair in Cambridge, Massachusetts, the shirts sold out in less than an hour. They began to sell shirts and hats featuring Jake in local stores and the demand for the merchandise grew quickly, as did national recognition of the brand.
Life Is Good Co-founders And CEO Of Sovereign Bank Spread Optimism, Hope And Inspiration At Bentley University's Commencement Ceremonies
Check Out Our Best Services for Investors
- $2.5+ million portfolio
- Large-cap and dividend focus
- Intraday trade alerts from Cramer
Access the tool that DOMINATES the Russell 2000 and the S&P 500.
- Buy, hold, or sell recommendations for over 4,300 stocks
- Unlimited research reports on your favorite stocks
- A custom stock screener
- Model portfolio
- Stocks trading below $10
- Intraday trade alerts
More than 30 investing pros with skin in the game give you actionable insight and investment ideas.