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JustWink App Shows Mom Some LOVE This Mother's Day

Stocks in this article: AM

CLEVELAND, May 10, 2013 /PRNewswire/ -- As people everywhere flock to their mother's doorsteps this weekend with floral bouquets and gift cards in-hand, justWink fans will find there are even more ways to impress mom  this year--with their incredibly good taste in Mother's Day greetings. The justWink app by American Greetings Corporation (NYSE: AM) has added a new collection of cards perfect for sprinkling all of the fantastically fantastic moms out there with some love (and an itty bitty dash of justWink humor). Additionally, the popular smartphone app is now available on Windows 8.

The Mother's Day digital card collection offers digital greetings aimed at celebrating all kinds of awesome moms. Designs are broken down by the type of mom and even include a set of cards that can be sent from the family pet. In addition, the justWink app will be showcased in the Windows Store as an 'experience activity' now through Mother's Day where customers can create an exclusive, custom card and send it to mom from the store.

" Mother's Day is such a fun holiday for us to create a range of funny cards for because there's all types of moms out there—your own mom, your mom friends, and your spouse. And let's face it—parenthood certainly teaches you to have a sense of humor about things!" said Lisa Wascovich, brand director for the justWink app. "We're also super excited to be available on Windows 8 in time for Mother's Day and for the opportunity to show Windows 8 shoppers what justWink is all about right there in the store with a unique, hands-on experience." 

From purchasing a card in their favorite retail store, sending a friend a funny note while waiting in line holiday shopping, or creating and mailing a card from their smart phone, justWink has been putting super cute, hilarious cards directly at consumers' fingertips. A QR code on the back of each paper card directs consumers to download the free app for Android and iPhone. Digital cards can be created and sent for free through the justWink website, Windows 8, NOOK and Kindle Fire. Additionally, both iPhone and Android users can personalize a card within the app, select the "real mail" option, and send that card to a friend's mailbox for $2.99.

The justWink app can be downloaded for free for Android, iPhone, NOOK, Kindle Fire and Windows 8, giving users 24/7 access to the complete collection of digital cards that can be sent via text, email, or Facebook. The app now contains more than 500 cards as well as the ability to add signatures (or doodles) and photos to cards and Facebook-powered birthday reminders. Consumers can also find justWink cards for birthday and everyday at participating drug chains, grocery stores and mass retailers nationwide, as well as in American Greetings and Carlton Cards retail stores. For more information, visit www.justwink.com or www.facebook.com/justwink

About American Greetings Corporation For more than 100 years, American Greetings Corporation (NYSE: AM) has been a creator and manufacturer of innovative social expression products that assist consumers in enhancing their relationships to create happiness, laughter and love.  The Company's major greeting card lines are American Greetings, Carlton Cards, Gibson, Recycled Paper Greetings and Papyrus, and other paper product offerings include DesignWare party goods and American Greetings and Plus Mark gift-wrap and boxed cards.  American Greetings also has one of the largest collections of greetings on the Web, including greeting cards available at Cardstore.com and electronic greeting cards available at AmericanGreetings.com.  In addition to its product lines, American Greetings also creates and licenses popular character brands through the American Greetings Properties group.  Headquartered in Cleveland, Ohio, American Greetings generates annual revenue of approximately $1.9 billion, and its products can be found in retail outlets worldwide.  For more information on the Company, visit http://corporate.americangreetings.com.

SOURCE American Greetings Corporation

Copyright 2011 PR Newswire. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

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