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Total Rewards Members Can Now Earn Reward Credits Through New 1-800-FLOWERS.COM® Relationship

LAS VEGAS, May 7, 2013 /PRNewswire/ -- Total Rewards, Caesars Entertainment's industry leading loyalty program, has teamed up with 1-800-FLOWERS.COM, Inc. (NASDAQ: FLWS), the world's leading florist and gift shop, to offer members a new way to earn rewards for their gift purchases including beautiful floral arrangements and delicious confections.

Just in time for Mother's Day and to commemorate the new relationship, Total Rewards and 1-800-FLOWERS.COM are offering members 25 Reward Credits for every dollar spent (excluding taxes, service and shipping charges) through May 12 th, 2013. Members can visit www.TotalRewards.com/1800flowers  to earn credit for purchases at 1-800-FLOWERS.COM and its family of brands including 1-800-Baskets.com, Fannie May chocolates, Cheryl's gourmet cookies, Fruit Bouquets and The Popcorn Factory popcorn and specialty treats.

The Reward Credits that Total Rewards members earn through 1-800-FLOWERS.COM may be redeemed at any Total Rewards resort in a variety of ways including hotel accommodations, dining, entertainment, shopping and much more. For example, a member who spends $100 online at www.TotalRewards.com/1800flowers will earn 2,500 Reward Credits, which equates to $25 in Reward Credits that can be redeemed for perks like a buffet meal throughout the Total Rewards network.   

"Total Rewards is continually seeking new ways to bring value to our members," said Alexi Solit, director of strategic alliances for Total Rewards. "Our collaboration with 1-800-FLOWERS.COM allows us to offer our members additional ways to earn rewards and receive unique offers. This relationship delivers exceptional value to our guests for the purchases that they make on a wide variety of gifts and demonstrates our promise to deliver value to our members far beyond gaming and entertainment."

"1-800-FLOWERS.COM is passionate about providing truly original arrangements and gifts that help our customers express themselves perfectly to the most important people in their lives," said Jim McCann, founder & CEO of 1-800-FLOWERS.COM. "We are delighted to work with a leader in loyalty programs to provide members and customers with benefits and product offers that deliver smiles."

Total Rewards members earn Reward Credits through a variety of activities including gaming, dining and entertainment at nearly 40 resorts and casinos and through Total Rewards Alliances. The collaboration with 1-800-FLOWERS.COM offers another unique way for Total Rewards members to receive benefits from the gaming entertainment industry's leading loyalty program.

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