This Day On The Street
Continue to site
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Big Data, Convergence Are Hot Topics At Acceller Summit 2013

MIAMI, April 29, 2013 /PRNewswire/ -- For the seventh consecutive year, Acceller, Inc., hosted the exclusive Acceller Summit 2013, bringing together dozens of executives from leading providers of home communication and entertainment services, including Comcast, AT&T, Verizon, Time Warner Cable, Cox, and many others. The theme for this year's event was based around "big data" and the convergence of services in the home and several marketing innovations. Five renowned speakers discussed the state of the digital services industry, as well as Acceller's Ben Vides, who shared his consumer insights on how technology is converging together in different channels.

(Logo: http://photos.prnewswire.com/prnh/20130429/FL03390LOGO )

"We believe the roster of speakers we assembled for this event was star-studded," said Acceller CEO Steve McKean. "Our speakers were entertaining and enlightening, helping us understand innovative marketing techniques, and make better sense of emerging topics like big data and home automation."

Innovations and trends expert Jim Carroll started the conference, as the first speaker and one of the world's leading futurists. His key points were based around accelerated innovation. "Half of what a student learns in his first year of college is obsolete by the time he graduates," Carroll said. He also cited Rupert Murdoch's quote, "Big will not beat small anymore. It will be the fast beating the slow."

Futurist and best-selling author Nicholas Webb was the keynote speaker for the event. He touched on several topics surrounding his theme of "Strategies of Innovations Superstars." While he explained how "big data" was important to innovating, he also warned businesses not to get so caught up in it that they lose focus.

Bryan Eisenberg, one of the top marketing experts in the country and a best-selling author, also shared his thoughts on how retailers are benefitting from big data. "If you look at bigger sets of data," Eisenberg said, "you can be more intelligent." He also discussed the seven steps a company needs to take in order to find success using "big data" in their marketing efforts.

Bruce Leichtman, President of Leichtman Research Group, discussed the state of the digital home services industry, and the seemingly ever-present threat of "cord-cutting" in his presentation on "Key Trends in Media, Entertainment and Broadband."

The Executive Vice-President of Product Management of Bazaarvoice.com, Neville Letzerich, discussed the three reasons companies should connect with their customers, including increasing trust, improving their experience and data, and keeping in touch with new customers, mainly, the "Millennials," the increasingly important group of 17-34 year olds.

Vides, Acceller's Vice President of Strategic Development, shared what Acceller has learned through its own consumer research over the past three years. "We've learned so much about people's behavior from listening to the millions of customers that reach us online and on the phone each year, including what motivates a customer to search for home services and why someone would switch their services," said Vides.

1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
SYM TRADE IT LAST %CHG

Markets

Chart of I:DJI
DOW 17,756.70 +10.72 0.06%
S&P 500 2,113.35 +4.72 0.22%
NASDAQ 5,149.1080 +20.3230 0.40%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs