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TheStreet Open House

LUMIX DMC-LF1 The Superior Camera Choice For Challenging Shooting Conditions

SECAUCUS, N.J., April 24, 2013 /PRNewswire/ -- Panasonic is proud to announce a new digital pocketable compact camera LUMIX DMC-LF1(LF1), part of the new LF series – a sister line of the world-renowned LX series which have been long acclaimed by photo enthusiasts for its high picture quality and creative ability. The new LF1 incorporates a 0.2-inch 200K-dotpractical EVF, the LF1 features 3-inch large 920K-dot Intelligent LCD, assuring highly visibility in both shooting and image playback.  An F2.0 LEICA DC VARIO-SUMMICRON lens and 1/1.7-inch large High Sensitivity MOS Sensor are integrated into a sleek, stylish profile. The F2.0 fast LEICA DC VARIO-SUMMICRON lens boasts excellent performance and achieves 7.1x high optical zoom (35mm camera equivalent: 28-200mm) making this camera even more versatile. The 1/1.7-inch large High Sensitivity MOS Sensor and the high performance Venus Engine achieves clear image recording even at high sensitivity, taking advantage of the rich amount of light.

With Wi-Fi® connectivity with NFC (Near Field Communication) technology, the LF1 features "Touch & Share" in which users can connect the camera to their smartphone/tablet anywhere with one touch to share an image easily right on the spot. It is also possible to use a smartphone/tablet as a multi-capable remote shutter with a monitor. With the new Instant Transfer function, photos are automatically sent to the smartphone/tablet right after shooting. Additionally, both photo and video can be archived to the registered digital device such as a PC automatically via the wireless access point (router) at home.

For step-up users who pursue higher expressive performance, the LF1 comes equipped with a variety of manual functionalities. Newly integrated Control Ring and Composition Guide help the user experience advanced photography with ease. A variety of special effects that add fun to the shooting experience are also integrated in LF1–Creative Panorama, Creative Control and Creative Retouch, featuring a total of maximum 15 attractive filter effects*.

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