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Tribal Worldwide Welcomes Spiro Mifsud As Head Of Technology

NEW YORK, April 23, 2013 /PRNewswire/ -- Tribal Worldwide, a division of DDB Worldwide and part of Omnicom Group (NYSE: OMC), announced today that Spiro Mifsud is joining the agency as Head of Technology. He will be based in Tribal Worldwide's New York office. In this new position, Mifsud will assume responsibilities for oversight and management of the Tribal technical department in New York City.

Mifsud hails from mcgarrybowen New York, where he served for three years as the Director of Mobile and Emerging Technology, with clients including Chase, United Airlines, Verizon and Marriott. Previously Mifsud owned his own firm, Maker Is, which worked with Lifetime TV, Rockstar Games, and TakeTwo Interactive. Earlier in his career, Mifsud was Technology Director at Deep Focus.

"In the first minute of a conversation with Spiro it is apparent that he is passionate about technology as well as about creating 'things,'" said Richard Guest, President, U.S., Tribal Worldwide. "His passions are firmly rooted in critical, emerging marketing channels like mobile and social. Spiro is a pragmatic thinker who understands how to apply technology in order to solve real business problems. He is a perfect fit with the team and our mission to bring humanity to the digital age."

Mifsud brings with him more than 10 years of experience in technology at advertising agencies, having also worked at Domani Studios, 65media, and The Cannery, on campaigns for leading brands that included Nike and HBO.

"I'm looking forward to working with the strong talent that Tribal has developed," said Mifsud. " I am excited to innovate and further develop Tribal's core technological capabilities to even better service our clients."

About Tribal Worldwide Tribal Worldwide (, a global creative agency draws on its expertise in digital innovation as well as its heritage of creativity and insights to craft effective marketing solutions that connect brands to people. In 2012, Tribal Worldwide was inducted into The FWA Hall of Fame and was recognized as a leading mobile marketing agency by independent research firm, Forrester Research, Inc. In addition, the network's Canadian offices were honored with Strategy Magazine's 2012 Digital Agency of the Year while its offices in the Asia Pacific region have been consistently awarded Campaign Asia's Digital Network of the Year.  Tribal Worldwide was the first digital agency to be named Global Agency Network of the Year by  Advertising Age in 2009 and previously took home Interactive Agency of the Year by  Adweek in 2005. In addition to winning top honours at Clio Awards, New York Festivals, Spikes Asia and The One Show, amongst others, Tribal was the first to win the Grand Prix in Film with an online execution at the Cannes Lions International Festival of Creativity in 2009. 

Founded in 2000, Tribal consists of 60 offices in over 42 countries with global headquarters in New York, NY.

About Omnicom Group Inc.Omnicom Group Inc. (NYSE: OMC) is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.

For further information on Omnicom and its brands, please visit


Christie Giera 212 415 2186

Kaya Lobaczewski +1 212 415 2310

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