That doesn't happen with Apple's bread and butter -- beautifully designed, high-quality, premium-priced, incredibly useful and stylish hardware.
That segues nicely to a concern I have been raising of late:
Apple risks becoming average
if it decides to start chasing after leaders from other spaces, particularly
(P - Get Report)
That ties into the notion that you don't want -- at least
I don't want
-- people at Apple thinking they work for a software company. Talk about creating a false culture where the rank and file loses focuses and Rome falls.
Speaking of an Apple non-hardware initiative: Does
ever work? I have seen
Sent as text message
quite a bit these days on my iPhone 5.
Have you ever made an appointment at the Genius Bar inside an Apple Store? Has Apple ever taken you on time for an appointment at the Genius Bar? They're worse than the cable company in that regard. They give good service, but man, they treat you like they're doing you a favor. Like you're a red-headed stepchild.
Written by Rocco Pendola in Santa Monica, Calif.