This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
TheStreet Open House

Six In 10 Girls Quit Activities They Love Because Of How They Feel About Their Looks

TORONTO, April 9, 2013 /CNW/ - Six in 10 girls have quit sports and activities that can play a major role in their future development, because of how they felt about their looks.

This finding from 2010 Dove research with girls ages 10-17, combined with new Dove research released today, suggest that, when girls quit or avoid sports and other activities because of poor body image, they could be missing out on valuable benefits that can stay with them for a lifetime.

Sports and activities help make girls unstoppable

New 2013 Dove research, conducted by Ipsos with Canadian girls ages 11-17, suggests that participation in sports and activities can play an important role in girls' development. Nine in 10 Canadian girls say these activities help them learn new things, create new friendships, build self-confidence and feel better about themselves.

Girls Unstoppable campaign launch

To help prevent girls from giving up on sports and activities that can help them realize their full potential, Dove has launched a new campaign called Girls Unstoppable to help spark conversations between moms and mentors and girls on body image issues, before it's too late.

The campaign kicked off today with the unveiling of two 3D billboards in downtown Toronto.  The billboards dramatically highlight the potential impact of body image on girls' participation in soccer and swimming, which, according to the new Dove research, are among girls' five most popular activities, along with school events, music lessons and dance/dance lessons.

Girls look to moms and mentors

The new Dove research found that girls believe moms and mentors have a powerful role to play in shaping how they feel about themselves and encouraging them to pursue new interests:

  • 93% of girls say moms/mentors can help encourage them to take part in current or new activities and interests; and
  • 90% of girls say moms/mentors can help them feel more comfortable with their body




1 of 2

Select the service that is right for you!

COMPARE ALL SERVICES
Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
DOW 17,172.68 -107.06 -0.62%
S&P 500 1,994.29 -16.11 -0.80%
NASDAQ 4,527.6890 -52.10 -1.14%

Brokerage Partners

Rates from Bankrate.com

  • Mortgage
  • Credit Cards
  • Auto

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs