This Day On The Street
Continue to site
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

UBM Tech Announces Strategic Shift Toward Community-Focused Media And Events





SAN FRANCISCO, April 9, 2013 /PRNewswire/ -- Today UBM Tech, the global media business that brings together the world's technology industry through live events and online properties, announces a strategic shift in the company's focus toward a unique business model. UBM Tech will combine its industry leading event brands with its industry leading digital brands in a community-driven business model underpinned by deep analytics illustrating community interests and behaviors. This proven community model supports peer-to-peer learning and education, industry information and training and provides marketing solutions for the industry.

(Logo: http://photos.prnewswire.com/prnh/20130409/SF90954LOGO)

Industry research shows that technology professionals value peer-to-peer content and networking, and the traditional media approach is not meeting those needs. UBM Tech's events are proven to generate strong customer engagement, delivering relevant content, education opportunities and peer-to-peer sharing. Now, UBM Tech's online communities are following suit, providing relevant, expertly curated content along with user-generated content and peer-to-peer engagement opportunities by migrating all of its media brands to its proprietary, award-winning DeusM community platform. With this move, UBM Tech will provide integrated, continuous access to live and online communities 24 hours a day, seven days a week, 365 days a year.

"Traditional BtoB media has changed dramatically in recent years. A lot of what worked in the past is no longer viable," said Paul Miller, CEO UBM Tech. "UBM Tech is deploying a model that is truly relevant to today's technology professionals. It meets the needs of our communities with rich and authentic engagement opportunities and provides significant growth opportunities for customers and for our own business."

The UBM Tech DeusM-driven community platform provides engagement, interaction and conversation, combining the user-driven features of social communities with the high quality, expertly curated content UBM Tech audiences have come to expect. UBM Tech's online communities extend the networking, content sharing and information gathering opportunities its live event attendees value to a year-round experience.  Integrating live event and online communities based on shared interest in specialized topics not only results in stronger, more unified communities, it paves the way for continued profitable growth for UBM Tech by driving increased participation across both settings.

1 of 3

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
SYM TRADE IT LAST %CHG

Markets

DOW 18,037.54 +2.61 0.01%
S&P 500 2,105.22 +4.82 0.23%
NASDAQ 5,019.3360 +24.7340 0.50%

Partners Compare Online Brokers

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs