SAN FRANCISCO, April 9, 2013 /PRNewswire/ -- Salesforce.com [NYSE: CRM], the enterprise cloud computing company, today launched new Salesforce Platform Mobile Services, the latest in a series of innovations to empower customer companies to transform for the mobile era. Salesforce Platform Mobile Services extend the world's most trusted cloud platform to accelerate mobile app development, delivering new tools, programs and events for developers and partners to turn ideas into powerful mobile apps faster than ever. Now, companies can combine industry-leading tools and frameworks with real-time customer data to deliver engaging mobile experiences anywhere, on any device.
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"With these new mobile services, CIOs can immediately accelerate every mobile app dev project in their backlog," said Mike Rosenbaum, EVP of Salesforce Platform, salesforce.com, "By combining the world's leading customer platform with the mobile tools and frameworks developers love, we have made it possible for CIOs and web developers to deliver the mobile apps their customers, partners and employees are screaming for.""In just 12 weeks, Zimmer launched a custom iPad app to share the latest details on new surgical techniques and how Zimmer's medical devices function within the human body," said Don Lamping, Associate Director of Sales Operations, Zimmer. "Helping patients regain mobility is our top priority, and now surgeons can be supported by Zimmer's field reps and have instant access to all the information they need to make the best medical decisions possible for every patient, anywhere and anytime...even in the operating room. Leveraging the Salesforce Platform saved time and resources in the development process and transformed our relationships with doctors and patients." "With a field team of thousands across 29 states, mobile apps delivered through the Salesforce Platform have been instrumental in helping us continually innovate and fine-tune our processes," said Dave Schwehm, VP of Community Solutions, Time Warner Cable. "We've empowered our mobile workers to do their jobs through iPads or smart phones, helping them work faster and more effectively. Having everything at their fingertips—wherever they are—helps Time Warner Cable connect with its customers in entirely new ways." "Application development today is increasingly mobile-first, built with open source frameworks", said James Governor, Founding Analyst, RedMonk. "Salesforce.com is responding by packaging up popular mobile and web tooling to make it easier to extend its apps and rethink process interaction models."