This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Introducing Active True Colour -- Dynamic Surface Material Technology Forever Changes Colour For Designers And Architects

MILAN and LONDON, April 9, 2013 /PRNewswire/ -- In a blink, a beautiful block of green-veined marble is transformed into a rich shade of gold. At the touch of a button, a spectacular restaurant transitions from its winter theme to spring. The walls of a corporate office brighten to lift the spirits and productivity of employees near the end of the workday.  And as caterers prepare for the arrival of guests, a family kitchen becomes the backdrop for a high-class cocktail party.  

Introducing Active True Colour from Versatile, Ltd. — a dynamic surface material technology that enables infinite and instant changes in colour, design and pattern.  Active True Colour will be introduced April 9-14 in Milan at Salone Internazionale del Mobile.  The revolutionary, patented Active True Colour technology enriches living spaces, workspaces and public spaces by dramatically expanding and enriching the way people experience colour and design.  Using Active True Colour, surfaces are no longer static; they become adaptive and vital expressions of mood, tone, season and environment. 

Ron Arad will present the first Active True Colour piece, an integrated colour-changing workstation containing a desk, shelves and wall, within his new project, 'No Bad Colours,' as part of a Jean Nouvel-curated exhibition, 'Office For Living,' taking place inside the Salone Ufficio Pavilion during the Salone del Mobile. This is the first outing of Arad's ongoing development of products and projects incorporating Active True Colour in his role as lead designer and art director of the product.

"I was very excited to join this project as it offered a genuine new possibility to alter colours at will in both architectural spaces and small products," said Mr. Arad. "The main 'news' here is that we are talking about reflecting rather than transmitting colours, so we don't require backlit panels and the surfaces enjoy rather than suffer from external light. We immediately started work in a variety of scales and contexts. This is just the beginning."

1 of 4

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free
AAPL $93.24 -0.41%
FB $117.81 -0.21%
GOOG $701.43 0.82%
TSLA $211.53 -4.96%
YHOO $36.94 2.61%


Chart of I:DJI
DOW 17,660.71 +9.45 0.05%
S&P 500 2,050.63 -0.49 -0.02%
NASDAQ 4,717.0940 -8.5450 -0.18%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs