This Day On The Street
Continue to site
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

West Cary Group Earns Contract Renewal With Richmond International Airport

RICHMOND, Va., April 9, 2013 /PRNewswire/ -- West Cary Group, an award-winning marketing communications and advertising agency headquartered in downtown Richmond, Virginia, has been reappointed Agency of Record for Richmond International Airport (RIC).

"In the past year, we've worked hard on our commitment to help RIC become one of the most digitally relevant airports in the country," says Moses Foster, West Cary Group President and CEO, "including redesigning the airport's website, flyrichmond.com, making it mobile-ready, and adding enhancements like the new interactive route map and downloadable flight schedule.

"We have a clear strategy around performance-based marketing. When we execute for our clients, we're able to articulate the return on their marketing investment. And that's why it's rewarding to see positive movement in RIC's site data since the redesign. Visits to flyrichmond.com have increased, and site users are staying longer."

West Cary Group is currently wrapping up work on RIC's newest green initiative, its Compressed Natural Gas (CNG) EasyPark Shuttle Fleet, and the agency is excited about the positive impact the service will have on the Richmond region's environment. The vehicles in the service will run on CNG, a more environmentally friendly alternative to traditional fuel.

The agency created graphic designs that will be displayed on the nine vehicles in the fleet, highlighting unique aspects of the Richmond metro area. Categories include Arts & Culture, History & Heritage, River Fun, NASCAR-RIR Racing, Sports & Recreation and Richmond Businesses.

"This has been a truly beneficial partnership," says Troy Bell, Director of Marketing and Air Service Development for RIC. "The work to date has been exemplary, and West Cary Group's expertise in the digital realm and integrated communications has been invaluable as RIC enters a new era of growth. We're eager to see what the next year holds." About West Cary Group West Cary Group is a full-service, minority-owned advertising and marketing communications agency founded in 2007 by Moses Foster. The firm specializes in performance-based marketing and prides itself on measuring its contribution to business results. West Cary Group's capabilities include digital advertising and media buying, mobile application design and development, web design and development, brand marketing and advertising, direct response marketing and employee communications.

SOURCE West Cary Group

Copyright 2011 PR Newswire. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
SYM TRADE IT LAST %CHG

Markets

DOW 17,596.35 -350.33 -1.95%
S&P 500 2,057.64 -43.85 -2.09%
NASDAQ 4,958.4680 -122.0370 -2.40%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs