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April 5, 2013 /PRNewswire/ --
GOL Linhas Aereas Inteligentes S.A. (BM&FBOVESPA: GOLL4 and NYSE: GOL), (S&P: B, Fitch: B-, Moody's: B3), the largest low-cost and low-fare airline in
hereby announces that SMILES, its subsidiary that manages the Smiles Program, has formed partnerships with two major retail chains, Polishop and Cybelar.
Clients of either chain who are registered with their respective relationship programs, will be able to accumulate points with SMILES. "Partnerships such as these add value and attractiveness to our program," explained
Leonel Andrade, CEO of SMILES.
According to Andrade, "Polishop is a multichannel company with more than 170 stores throughout
Brazil, which works with differentiated products, while Cybelar has more than 150 stores and aims to become the regional furniture and home appliance retail leader in the interior of
Sao Paulo state."
The miles accumulated in SMILES can be redeemed for air tickets, called prize tickets, for flights throughout
Latin America and the
Caribbean and to the five continents through GOL's partner airlines. With the new purchasing platform, SMILES Shopping, it is also possible to redeem items such as electronic equipment, tickets for shows, home appliances, furniture, toys, household items and perfumery, among others.
Information regarding Smiles are available on the website (
CONTACTSINVESTOR RELATIONS Edmar Lopes - CFO
Andre Carvalho - Planning and IR Manager
Gustavo Mendes - Investor Relations
Jenifer Nicolini - Investor RelationsPhone: (11) 2128-4700E-mail:
www.voegol.com.br/ri Twitter: @GOLinvest
CORPORATE COMMUNICATIONS Phone: (11) 2128-4183E-mail:
firstname.lastname@example.org Twitter: @GOLcomunicacao
ABOUT GOL LINHAS AEREAS INTELIGENTES S.A.
GOL Linhas Aereas Inteligentes S.A. (Bovespa: GOLL4 and NYSE: GOL), the largest low-cost and low-fare airline in
Latin America, offers around 970 daily flights to 65 destinations in 10 countries in
the United States under the GOL and VARIG brands, using a young, modern fleet of Boeing 737-700 and 737-800 Next Generation aircraft, the safest, most efficient and most economical of their type.
SOURCE GOL Linhas Aereas Inteligentes S.A.