This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Finnair Plus Members Can Now Easily Buy And Gift Loyalty Points

TORONTO, April 4, 2013 (GLOBE NEWSWIRE) -- Points, (TSX:PTS) (Nasdaq:PCOM), global leader in reward currency management, announced today a partnership with Finnair that provides Finnair Plus members with the ability to buy and gift Finnair Plus points.

Points now powers Finnair Plus' points buying and gifting functionalities, increasing the flexibility of their loyalty program and adding even more value for its members. Finnair, which is celebrating its 90 th anniversary this year, is one of 12 member airlines that comprise the oneworld alliance. In 2012, Finnair was named the best Northern European Airline at the World Airline Awards, solidifying their position as one of the today's leading airlines. With recent expansion throughout Europe and the Asian marketplace and serving over 70 destinations worldwide, Finnair is quickly building its loyalty membership.

"As Points looks to expand its geographic footprint, adding leading international airlines such as Finnair to our platform is a great way to widen and deepen the loyalty marketplace," said Points International Chief Executive Officer, Rob MacLean. "We're proud to partner with an award-wining, tenured, and growing airline to further the success of both of our companies."

Mikko Tuomainen, Head of Internet Sales and Loyalty Programs, confirmed Mr. MacLean's sentiments: "Points International is the industry leader in loyalty program innovations, and we are excited to be working directly with them to enhance our Finnair Plus program. We're excited to continue to offer great value to our members."

Points works in partnership with all loyalty and reward programs active on , and all transactions are fully approved by program operators. For more information, follow the company on  Twitter Facebook  or the  blog .

About Points

Points, publicly traded as Points International Ltd. (TSX:PTS) (Nasdaq:PCOM), is the global leader in loyalty currency management. Via a state-of-the-art loyalty commerce platform, Points provides loyalty eCommerce and technology solutions to the world's top brands to enhance their consumer offerings and streamline their back-end operations. Points also manages the largest Loyalty Commerce Network and online loyalty wallet platform,, to give the network's 500 million members the ability to trade, track, exchange, and redeem loyalty points, miles, and rewards.

As the industry's pioneer of loyalty currency management and loyalty technology innovator, Points' solutions enhance the management and monetization of loyalty currencies ranging from frequent flyer miles and hotel points to retailer and credit card rewards, for more than 45 partners worldwide. In addition to these services, Points' unique SaaS products allow eCommerce merchants to add loyalty solutions directly to their online stores, rewarding customers for purchases at the point-of-sale.

1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free
AAPL $93.24 -0.41%
FB $117.81 -0.21%
GOOG $701.43 0.82%
TSLA $211.53 -4.96%
YHOO $36.94 2.61%


Chart of I:DJI
DOW 17,660.71 +9.45 0.05%
S&P 500 2,050.63 -0.49 -0.02%
NASDAQ 4,717.0940 -8.5450 -0.18%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs