April 3, 2013
/PRNewswire/ -- Eating out can mean anything from a quick breakfast sandwich picked up at the drive through to a celebratory dinner at the swankiest restaurant in town. Restaurant choices can be driven by passion for food, convenience or the simple fact that you're famished and this is the place you're closest to "right now." But the simple fact is – Americans dine out. A lot.
Looking at specific restaurant types, over three in five U.S. adults (64%) have dined at a fast food restaurant chain in the past month and just over half have dined at a local casual dining establishment (54%) and a casual dining restaurant chain (52%). Fewer have dined at either a local fine dining restaurant (18%) or a fine dining restaurant chain (9%), while only one in ten Americans (10%) have not dined at any of these types of restaurants in the past month.
These are some of the results of
The Harris Poll
of 2,496 adults surveyed online
between February 13 and 18, 2013
. Full findings and data tables are available
Suburban Americans are more likely to have visited a casual dining restaurant chain (57%) than their urban and rural counterparts (both 47%). Additionally, Urban and Suburban Americans are both more likely than those in rural areas to have visited a local fine dining restaurant (23%-19%-10%) or a fine dining restaurant chain (11%-9%-5%) within that timeframe.
While it may not come as a surprise that those with children under 18 in the household are more likely than those without to have visited a fast food restaurant chain within the past month (73%-61%), it may surprise some that they are also more likely to have visited a fine dining restaurant chain within that time (13%-7%).