Record Results Make March Subaru Canada's Best Month Ever
Historic first quarter also sets new milestone in company history
MISSISSAUGA, ON, April 2, 2013 /CNW/ - Subaru Canada, Inc. (SCI) is pleased to announce that soaring March results of 3,117 units mark the company's best month ever. With sales up 11.7 percent over the same month last year, Subaru's record March also propelled first-quarter results into record-breaking territory with an increase of 3.8 percent.
Most notably, the next-generation 2014 Subaru Forester arrived in dealerships earlier this month and catapulted sales to new heights with 1,003 units retailed, up 64.2 percent over last March. The BRZ, Subaru's rear-wheel-drive sports coupe, also continued to perform well with March results up 63.1 percent above target.
"By listening to our customers, we're able to deliver smart alternatives designed to delight more and more Canadians," said Shiro Ohta, president and CEO of Subaru Canada, Inc. "Last year was our best one ever and we're picking up the momentum this spring. Achieving a new all-time monthly record and momentous first quarter after a groundbreaking year is an exceptional milestone that can be attributed to enhanced product, dealer dedication and increasing consumer confidence in the Subaru brand."About Subaru Canada, Inc. Subaru Canada, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Mississauga, Ontario, the company markets and distributes Subaru vehicles, parts and accessories through a network of over 85 authorized dealers across Canada. For more information, please visit www.subaru.ca or www.pr.subaru.ca. SOURCE Subaru Canada Inc.
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