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Nimbuzz Being Used By SE Asia Career Launcher To Motivate Students Via Instant Messaging And To Keep Students More Engaged In Preparing For The GRE

SAN FRANCISCO, April 1, 2013 /PRNewswire/ -- Career launcher, South Asia's leading mobile GRE learning site, has incorporated Nimbuzz's chat buddy free messaging technology to help stimulate students to prepare for the GRE test using an interactive game model gamification to make test preparation more appealing.

Nimbuzz has utilised its mobile platform and its wide reach among the students community for developing GRE Chat Buddy- CLRocks. Career Launcher has played an instrumental role in providing the content for this education-focussed chat buddy.

"In India, the majority of the youth population does not have access to computers with internet connectivity. We have realised that student fraternity have been spending immense time on mobile and we have designed GRE buddy to engage the students more intensely with the education system," said Mr. Vikas Saxena, CEO, Nimbuzz

"In many parts of the country, access to education-focused infrastructure for higher studies is still restricted. Mobile platform has the potential to bridge this restriction with its reach across geographies and demography. This initiative will provide us the platform and connect with more than 20 million users in India with Nimbuzz GRE Buddy- CLRocks." added Satya Narayanan R, Chairman, CL Educate Ltd.

Nimbuzz GRE Chat Buddy has been defined into three phases – Verbal Reasoning, Quantitative Reasoning and Analytical Writing. The module has not only opened up learning process for the GRE aspirants but made it engaging with a ranking process on the leaderboard, designed for this buddy. The leader board provides the ranking on percentile basis and the top three participants will also be awarded by Nimbuzz. The participant will also be able to keep a track on his personal progress.

The tournament can only be accessed by the Nimbuzz users, at a free-cost.

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