What's not entirely clear is how this affects Facebook's relationship with Apple (AAPL), which owns its own operating system, iOS. Last year, Facebook was integrated heavily into iOS 6, allowing users to post from their iPhones or iPads directly to Facebook, much as Apple did with Twitter. If Facebook were to launch its own operating system as opposed to just a skin on Android, the relationship between Apple and Facebook could be put at odds, with the two companies competing for market share as opposed to being complementary toward each other.
When Facebook announced Graph Search earlier this year, the company changed its business model, adding what Zuckerberg called a "third pillar" to Facebook. I've been told this announcement is on par with that. We'll find out Thursday whether the announcement is worth the hype.
--Written by Chris Ciaccia in New York
>Contact by Email.Follow @Commodity_Bull
Select the service that is right for you!COMPARE ALL SERVICES
- $2.5+ million portfolio
- Large-cap and dividend focus
- Intraday trade alerts from Cramer
- Weekly roundups
Access the tool that DOMINATES the Russell 2000 and the S&P 500.
- Buy, hold, or sell recommendations for over 4,300 stocks
- Unlimited research reports on your favorite stocks
- A custom stock screener
- Upgrade/downgrade alerts
- Diversified model portfolio of dividend stocks
- Alerts when market news affect the portfolio
- Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
- Real Money + Doug Kass + 15 more Wall Street Pros
- Intraday commentary & news
- Ultra-actionable trading ideas
- 100+ monthly options trading ideas
- Actionable options commentary & news
- Real-time trading community
- Options TV